I-Scream

Brief:

This is a fictional project during which one I had to make prototypes for the website and the application of an ice cream shop called I-Scream. The name is a pun between the words ice and scream because the ingredients are so tasty that you will probably scream of pleasure. The purpose of this work was to transmit values as lightness and local commerce. In order to achieve it, I chose to use a pastel green that represent the youth and the energy of the brand and also the ice cream flavour of pistachio. It was also a way to show that the products are healthy and responsible. The website had to present the concept of this restaurant, the team, the products available and also a link to download the app. The mobile application allows the user to order either a meal of the moment or the ice cream that he want on the menu. The payment will be done directly at a special corner of the shop and not online.